Brand Design Services in Detroit

Our brand design services bring your identity to life through thoughtful visuals and timeless aesthetics. We create logos, systems, and brand assets that not only look great — they speak with purpose and consistency.

Discover our Branding Solutions

Brand Design Services

Detroit, city of transformation, innovation, and vibrant culture. Your business deserves a brand that captures that spirit—bold, memorable, impossible to ignore. At Round Table Agency, brand design is not just about logos or colors. It’s about crafting a story that belongs to Detroit—but speaks in your unique voice. We work side-by-side with Detroit’s entrepreneurs, startups, and visionaries who aren’t afraid to be different.

We Shape Brands with Soul

Every project starts with a simple question: What makes you unmistakably you, right here in Detroit? We dig deep—exploring your story, your ambition, and what makes your business pulse with energy. Then, we shape it into a visual identity and strategy that people won’t forget.

Brand Strategy Services

Define who you are, what you stand for, and how to stand out with our brand strategy services. We align your purpose, positioning, and personality to build a brand that’s consistent, relevant, and ready to grow.

  • · CX Audits & Journey Mapping
  • · Persona Development
  • · Experience Architecture
  • · Brand Touchpoint Optimization
  • · CX Strategy Workshops
  • · Brand Audit & Competitive Analysis
  • · Visual Identity Refresh
  • · Messaging & Tone Update
  • · Brand Guidelines Redesign
  • · Strategic Positioning Realignment
  • · Core Messaging Framework
  • · Tone of Voice Guidelines
  • · Key Message Development
  • · Audience-Specific Messaging
  • · Messaging Audits & Refinement
  • · Visual Identity Guidelines
  • · Voice & Messaging Guidelines
  • · Application Examples
  • · Modular & Scalable Documentation
  • · Team Training & Rollout Support

Copywriting Services

Our copywriting services help you communicate with clarity, purpose, and personality. From websites to campaigns, we craft content that connects, engages, and drives results — one word at a time.

  • · Website Copywriting
  • · App & Interface Microcopy
  • · Messaging Alignment
  • · User Journey Copy Strategy
  • · Content Optimization
  • · Brand Audit & Competitive Analysis
  • · Visual Identity Refresh
  • · Messaging & Tone Update
  • · Brand Guidelines Redesign
  • · Strategic Positioning Realignment
  • · Marketing & Promotional Emails
  • · Automated Email Sequences
  • · Newsletter Content
  • · Subject Line & CTA Optimization
  • · Email Tone & Voice Development
  • · Creative Concept Development
  • · Multi-Channel Campaign Copy
  • · Launch & Awareness Campaigns
  • · Performance-Focused Messaging
  • · Integrated Brand Storytelling
  • · Pitch Deck Copywriting
  • · Sales & Product Presentations
  • · Internal Communications
  • · Storytelling Structure & Flow
  • · Slide-by-Slide Copy Optimization

Logo Design Services

We design logos that are memorable and strategically aligned with your brand’s identity — built to make a lasting impression across every touchpoint.

  • · Custom Logo Design
  • · Wordmarks, Icons & Monograms
  • · Logo Refresh & Modernization
  • · Responsive & Scalable Formats
  • · Brand Integration Support
  • · Custom Lockup Design
  • · Horizontal & Vertical Variations
  • · Typography & Alignment Guidance
  • · Usage Guidelines
  • · Logo Usage Rules
  • · Clear Space & Sizing Requirements
  • · Color Variations & Restrictions
  • · File Formats & Delivery

Website & App Design Services

We design every digital touchpoint — websites and mobile apps, landing pages, Shopify stores, emails, social banners & posts — to create cohesive, intuitive brand systems that convert attention into action with clean visuals and intelligent UX.

  • · UX/UI Design for Web & Mobile
  • · Wireframes & Prototypes
  • · Design Systems & Components
  • · Responsive & Adaptive Design
  • · Brand-Driven Visuals
  • · Handoff-Ready Files
  • · Custom Landing Page Design
  • · UX Strategy & Content Hierarchy
  • · Mobile Optimization
  • · Visual Storytelling
  • · Conversion-Focused UI
  • · Adobe XD or Figma Handoff
  • · Custom Store Design
  • · Shopify Development
  • · Product Architecture & UX Strategy
  • · App Integrations & Automation
  • · Conversion Optimization
  • · Launch & Post-Launch Support
  • · Custom Email Templates
  • · Responsive Design
  • · Brand Integration
  • · Content Layout Strategy
  • · Platform-Ready Files

Digital Design

A complete suite of creative services — from visuals to motion and sound. We craft cohesive digital experiences through custom branding elements, illustrations, animations, video, and sound design. Whether static or dynamic, every asset is designed to communicate clearly, feel consistent, and connect with your audience across platforms.

  • · Color Systems & Typography
  • · Custom Iconography
  • · Illustrations & Brand Patterns
  • · Image Style Direction
  • · Social Media Brand Assets
  • · Custom Illustration Creation
  • · Character & Mascot Design
  • · Infographics & Data Visualization
  • · Editorial & Marketing Illustrations
  • · Style Development & Brand Consistency
  • · Explainer & Promotional Videos
  • · Motion Graphics & Visual Effects
  • · 2D & 3D Animation
  • · Interactive & Web Animations
  • · Storyboard & Concept Development
  • · Promotional & Marketing Videos
  • · Social Media Content
  • · Corporate & Training Videos
  • · Product Demonstrations & Tutorials
  • · Concept Development & Storyboarding
  • · Custom Soundscapes & Atmospheres
  • · Foley & Audio Effects
  • · Audio Branding & Sonic Logos
  • · PVoiceover Production & Editing
  • · Mixing & Mastering

Frequently Asked Questions

How do you capture the essence of my Detroit business in your design?

We start with creative workshops and in-depth conversations, diving into your story to surface what makes your business and Detroit energy unique.

Can I be involved in the creative process?

Absolutely. Your input shapes every step—this is a partnership, not a handoff.

How soon can I see results?

Timeline depends on your needs, but most projects come alive within 2–6 weeks—from first question to final delivery.

Do you only work with new businesses?

Not at all. We love reimagining established brands ready for a fresh chapter in Detroit’s story.

What makes your brand design different from other agencies in Michigan?

No cookie-cutter solutions. We combine local insight, creative exploration, and strategic clarity—so your brand stands out, not fits in.

How do I start building my Detroit brand with you?

It all begins with a conversation. Share your vision, and let’s create something Detroit will remember.

Why Detroit Chooses Us

We know the grit and pride of this city. We believe your brand should feel alive—minimal where it counts, bold where it matters, and always authentic. We’re not a factory. Every brand design is handcrafted with care, collaboration, and a little Detroit edge.

Detroit Attitude, Unforgettable Brands

A generic brand blends into the noise. Detroit is a city of distinction—your brand should spark recognition and emotion, capturing the energy and spirit unique to this place. Transform your brand vision into reality.